Title: Audi’s Museum Mobile: A Legacy of Visionary Design Unveiled
Since its inception, Audi has stood at the vanguard of automotive innovation, consistently challenging the boundaries of design with bold, avant-garde concepts. From the iconic Audi quattro Spyder to the pioneering Audi Avus quattro, the brand has historically championed forward-thinking prototypes that push the limits of what is possible. While many of these vehicles never transitioned from concept to production, they remain invaluable pillars of Audi’s design lineage, charting the course for future innovations. In recognition of these groundbreaking creations, Audi’s Museum Mobile proudly presents “Design Legends,” a comprehensive exhibition showcasing eleven of the brand’s most influential concept cars and design studies.
This exhibition, marking 20 years since the last dedicated display of design studies, represents a long-awaited return of this theme to the museum’s showcase. Visitors are invited to revisit iconic creations such as the Audi quattro Spyder and the Audi Avus quattro, alongside several novel presentations, including the Audi e-tron Spyder and the revolutionary Audi Aztec.
Exhibit Highlights:
Aztec from 1988: A glimpse into Audi’s design philosophy of the late 1980s, highlighting the convergence of avant-garde aesthetics and advanced engineering.
Audi quattro Spyder from 1991: A revolutionary roadster that redefined the performance sports car segment with its innovative quattro all-wheel-drive system and striking design.
Audi Avus quattro from 1991: A breathtaking two-seater concept that embodied Audi’s commitment to aerodynamic excellence and timeless elegance, setting a new standard for automotive design.
Audi TT show car from 1995: The precursor to a design icon, this concept car laid the foundation for a revolutionary aesthetic that redefined the sports compact market.
Audi A8 Coupé concept car from 1997: An elegant concept that explored new dimensions of luxury and design within the executive sedan category.
Audi Steppenwolf from 2000: A pioneering all-wheel-drive concept that showcased Audi’s vision for a versatile and technologically advanced urban vehicle.
Audi Nuvolari quattro from 2003: A stunning Grand Tourer that blended luxury, performance, and advanced technology in a sleek, aerodynamic package.
Audi Shooting Brake concept from 2005: A unique interpretation of the classic shooting brake body style, highlighting Audi’s mastery of practical elegance.
Audi e-tron Spyder from 2010: A groundbreaking hybrid concept that foreshadowed Audi’s commitment to electric mobility and sustainable performance.
Audi quattro concept from 2010: A homage to the legendary Audi quattro, this concept car blended modern technology with classic design cues, paying tribute to a motorsport icon.
Audi PB 18 e-tron from 2018: A visionary concept that pushed the boundaries of electric performance and autonomous driving technology.
“It’s been 20 years since Audi Museum Mobile devoted an entire exhibition to design studies. Since then, our guests have repeatedly asked for a revival of this theme – and now the time has come. Concept cars like the Audi quattro Spyder and Audi Avus quattro have returned to our museum, joined by a few studies we’ve never hosted before, such as the Audi e-tron Spyder and the Aztec.\” – Curator, Stefan Felber
Beyond the concept cars themselves, the exhibition features special pieces from Audi’s model workshop, offering unique insights into the creative process behind the designs. Sketches, renderings, and clay models provide a glimpse inside Audi’s creative studio—showcasing the designers’ ideas, methods, and the journey from vision to form.\
Until July 12th, visitors have the unique opportunity to immerse themselves in an automotive timeline of distinctive Audi eras at its museum headquarters in Germany. For those who cannot visit the Audi Forum Ingolstadt in person, the Audi Tradition App brings the museum to the screen of your smartphone. The Audi Tradition app offers deep dives into historic models through text, audio guides, 360-degree views, and even engine sounds.\n\nJordan Aquistapace”
